To build interest in the highly successful Australian Football League Dream Team Competition for 2010, Magnetikonline developed a pre-season competition entry form website.
With social network integration to Facebook and Twitter, the site achieved in excess of 40,000 entries for the competition period of January 15th to the 1st of February 2010 and resulted in a notable increase of user entries for the 2010 AFL.com.au Dream Team competition season.
- User promoted competition distributed via Facebook, Twitter and email channels
- Custom hosting solution to handle high sustained levels of visitor traffic directed from the flagship afl.com.au website
- Provided user entry metrics and reporting to key stakeholders throughout the duration of the promotion